Gift Cards Brands Services Blogs Contact Us

FAMILY OWNED & OPERATED

Login
0 Cart

All rods

Brands

Species

All reels

Brands

Reel accessories

Species

All combos

Species

All lures

Species

Brands

jackson bottom magic light tune lure catching a flathead

THE BEST/EASIEST/MOST VERSATILE LURE WE'VE USED
.

Over 25 different species have been caught with these lures in both fresh and saltwater all across the country, and the best part is just how easy they are to use! 3 Models to choose from.

Check Them Out

All line

Species

All terminal

Species

All accessories

Apparel

Tools & knives

Luggage & storage

Yeti

Masks, snorkels & fins

Spearguns & parts

Spearfishing wetsuits

Dive apparel

Dive accessories

Deep drop fishing

Game fishing

Shop By Species

FREE SHIPPING OVER $60. Excl. Bulky Items

AFTERPAY & ZIP AVAILABLE

SECURE ONLINE SHOPPING

PRICE MATCHING AVAILABLE

EASY RETURNS & EXCHANGES

GT Lures

Jackson Kaiken Stick Baits
from $34.99
Strada Pro Tempest Colour Silver Fox
Strada Pro Tempest Colour Silver Fox
Strada Pro Tempest Stick Bait Lures
from $18.99
Jackson Metal Effect Stay Fall 60g Lure BLP
Jackson Metal Effect Stay Fall 60g Lure BLP
Jackson Metal Effect Stay Fall 60g Lure
$15.99
Jackson Kaiken 140mm Popper
Jackson Kaiken 140mm Popper
Jackson Kaiken 140mm Popper
$34.99
Maria Rerise Lures 130mm Sinking Stick Bait Lure Colour B02D
Maria Rerise Lures 130mm Sinking Stick Bait Lure Colour B02D
Maria Rerise 130mm 70g Sinking Stick Bait
$44.99
Strada Pro Torment Popper Lures Colour Blue Sardy
Strada Pro Torment Popper Lures Colour Blue Sardy
Strada Pro Torment Popper Lures
from $14.99
Sale
Nomad Design Chug Norris Popper Lure Colour Black Chrome
Nomad Design Chug Norris Popper Lure Colour Black Chrome
Nomad Design Chug Norris Popper Lure
from $26.99 $29.99
Strada Howler Popper Col N455
Strada Howler Popper Col N455
Strada Howler Poppers
Sold Out
Halco Roosta Popper Lure Gold
Halco Roosta Popper Lure Gold
Halco Roosta Poppers
from $18.95
Buku Fast Sink P Stick Bait Colour Blue Baller
Buku Fast Sink P Stick Bait Colour Blue Baller
Buku Fast Sink P Stick Bait
from $59.99
Daiwa Shore Spartan Rough Ride F Lure Blue/Pink Iwashi
Daiwa Shore Spartan Rough Ride F Lure Blue/Pink Iwashi
Daiwa Shore Spartan Rough Ride F Lure
from $34.95
Jackson Metal Effect Stay Fall 40g Lure JFN
Jackson Metal Effect Stay Fall 40g Lure JFN
Jackson Metal Effect Stay Fall 40g Lure
$14.99
Nomad Design Dartwing Popper 130mm Colour Bleeding Mullet
Nomad Design Dartwing Popper 130mm Colour Bleeding Mullet
Nomad Design Dartwing Popper
from $29.99
Daiwa Shore Spartan Break Through S Lure Blue/Pink Iwashi
Daiwa Shore Spartan Break Through S Lure Blue/Pink Iwashi
Daiwa Shore Spartan Break Through S Lure
from $29.95
Daiwa Shore Spartan Power Splash 140 F Lure Blue Pink Iwashi
Daiwa Shore Spartan Power Splash 140 F Lure Blue Pink Iwashi
Daiwa Shore Spartan Power Splash 140 F Lure
Sold Out
Rapala X-Rap Magnum Stick 17cm Lure HD Blue Sardine
Rapala X-Rap Magnum Stick 17cm Lure HD Blue Sardine
Rapala X-Rap Magnum Stick 17cm Lure
$49.95
Bluewater Bullet Bait 120mm Stick Bait Colour Abalone
Bluewater Bullet Bait 120mm Stick Bait Colour Abalone
Bluewater Bullet Bait 120mm Stick Bait
$44.99
CID GT Ice Cream Skinny Needle Nose Lure Chrome
CID GT Ice Cream Skinny Needle Nose Lure Chrome
CID GT Ice Cream Skinny Needle Nose Lure 3oz
$22.99
Maria Rapido Floating Stick Bait Lure Colour B01H
Maria Rapido Floating Stick Bait Lure Colour B01H
Maria Rapido Floating Stick Bait Lure
from $54.99
CID GT Ice Cream Cone Lure 3oz Redhead
CID GT Ice Cream Cone Lure 3oz Redhead
CID GT Ice Cream Cone Lure 3oz
$21.99
Maria Duck Dive Lure Col B01C
Maria Duck Dive Lure Col B01C
Maria Duck Dive Lures
$49.99
Yo-Zuri 3D Inshore Twitch Bait Lure Colour GHIW
Yo-Zuri 3D Inshore Twitch Bait Lure Colour GHIW
Yo-Zuri 3D Inshore Twitch Bait Lure
Sold Out
Jaz Lures Gardian Lure Perfect Pearl
Jaz Lures Gardian Lure Perfect Pearl
from $23.95
CID GT Ice Cream Skinny Needle Nose Lure 2oz Chrome
CID GT Ice Cream Skinny Needle Nose Lure 2oz Chrome
CID GT Ice Cream Skinny Needle Nose Lure 2oz
$21.99
Sale
Nomad Design Riptide Stick Bait Lure Colour Fusilier
Nomad Design Riptide Stick Bait Lure Colour Fusilier
Nomad Design Riptide Stick Bait Lure
from $34.99 $39.99
Shimano Ocea Head Dip Flash Boost Stick Bait
from $49.99
Daiwa Saltiga Dive Star 220F Lure Adel Maiwashi
Daiwa Saltiga Dive Star 220F Lure Adel Maiwashi
Daiwa Saltiga Dive Star 220F Lure
$39.95
Bluewater Sinking Stickbait 180mm Colour Blue
Bluewater Sinking Stickbait 180mm Colour Blue
Bluewater Sinking Stickbait 180mm
$75.00
Buku Pop H Popper Fusi
Buku Pop H Popper Fusi
Buku Pop H Popper
from $64.99
Bluewater Floating Stickbait 180mm Black
Bluewater Floating Stickbait 180mm Black
Bluewater Floating Stickbait 180mm
$75.00
Maria Rapido 160mm 50g Floating Stick Bait B57D Neon Red
Maria Rapido 160mm 50g Floating Stick Bait B57D Neon Red
Maria Rapido 160mm 50g Floating Stick Bait
from $39.95
Jackson Kraber 190mm Popper JD1
Jackson Kraber 190mm Popper JD1
Jackson Kraber 190mm Popper
$45.99

Free shipping* Excl. Bulky Items.

Easy Returns

Price Matching

Secure Shopping

Search